Swiss food company, Wernli produces a range of delicious biscuits and was looking for an illustrator to work with on a huge number of projects. These projects included the creation of vector illustrations which could be placed on an International export trade fair stand, on literature and on their extensive website rebuild and rebranding.
My character illustrations will also be used on all varieties of packaging and in the promotion of a competition that Wernli have created for consumer participation.
The client wanted fun, clean, cheerful character graphics expressing "swissness" so briefed me to create milkmaids, herdsmen, climbers, musicians as well as commissioning couples in "sharing moments" where the biscuits are integral to the scene.
The client seems extremely happy with the results and I will be working with them throughout 2016 and into 2017 as their brief continues to grow.