Wetpaint Illustration

Swiss food company, Wernli commissioned me to create illustrations for reproduction on an International export trade fair stand, on literature and on their extensive website rebuild and social media rebranding.

My illustrations were also utilised on their packaging, social media feeds, in the press, on large P.O.S during promotional giveaways and even on the side of their trucks.

The client wanted fun, clean, cheerful character graphics expressing "swissness" so briefed me to create milkmaids, parents with children, friendships, herdsmen, climbers and musicians.

As an extension to engage customers they then commissioned me to illustrate couples in "sharing moments" where biscuits are integral to the scene.

The client loved the results so much they have since commissioned three Mothers' Day animations which were displayed on digital billboards across Germany.

http://www.wernli.ch

Must a cup, or bag, suffer an existence that is limited to just one humble purpose, defined merely by its simple function? 

This is a question US mexican food chain Chipotle tackles with Cultivating Thought, an initiative that aims to democratise literature and promote reading among the widest audience,

In the second wave of this initiative writer Paulo Coelho participated with his short story entitled "Two minute Alchemy" which I illustrated, the design and story being printed on "to-go" bags that reached over 800,000 people every day.

"As a writer, I think we all should find our daily spot to stop and meet our thoughts, to stop for one minute of our busy lives and read something special." - Paulo Coelho

Commissioned by FCB inferno to illustrate numerous Money Advice Service topics both online and in print. This work included both the landing page on the MA website and information the Government body wished to highlight on Gumtree  and in the national press.

Illustrations have covered the pitfalls for home owners that could occur if interest rates rise, numerous spot illustrations regarding how to buy a car, pension advice and budgetary guidelines following Christmas spending in their "How to survive January" online kit.

FCB selected my work following an extensive pitch process. They felt my characters provided them with more emotion and flexibility.

Working with creative agency Landor I was briefed to create illustrated characters to appear on both multiple-serving, stand-up, resealable pouch packaging and rounded single-serve cups.

https://www.gethappyinside.com

Each character has a transparent, bean shaped “gut” window through which the cereal content can be seen. The focus of the illustrations was to be on activity and gut health and happiness.

Happy Inside is a hearty whole grain cereal with digestive-health-friendly ingredients including probiotics, prebiotics, and fiber.

Commissioned by Scholastic USA this teaching guide and colouring in poster was created to inspire students to be kind members of their classroom and community.

Teachers are able to download these posters and watch the children customise them with ease, building essential writing skills in the process.

The San Francisco based company Modern Twist commissioned me to create a number of designs for their washable baby bibs, kids colouring mats and food storage products.

The animal character line-work was reversed out white on 4 flat colours, making the range visually striking whilst the city and maps range was left in black line for larger kids to learn while colouring in. Cities illustrated include London & Seattle with maps including Australia and Canada.

Working with Publicis for Bodyform in 2013, I was delighted to be asked to create 4 gorgeous typographic designs which celebrated their 30th Anniversary.

Quite the collected item, these 4 tins were sold in supermarkets and were used for press and billboard advertising. The tins are a gorgeously handy handbag size, with an illustrated typographic message based on the premise of "I wish…"

Commissioned by creative design and build consultancy Box of Frogs to develop a variety of animal & vegetable characters for Odds Farm Park.

This award winning family run urban farm caters for families, schools, groups and birthday parties and the initial brief was to create illustrations of  a variety of the animal breeds who reside at the farm.

These illustrations have been used for promotional literature, on billboards, as interior signage, on packaging and tee shirts, canvas wall art and large scale wall murals.

An exciting part of the initial brief was a "Tree of Knowledge" illustration which incorporated a bookshelf in the shape of a tree complete with wise owls for early readers. 

I have also loved creating the fun illustrations which adorn a series of party bags provided to those children who celebrate in the party rooms.

So far I've created a number of different party bag designs which include quizzes, puzzles, jokes, farm facts, spot the difference and colouring in elements. 

The success of my work at this farm led to the owners developing a new logo with me and artwork for seasonal events such as the Christmas grotto and Knights & Princesses week.

It has also recently seen the development of a fabulous life size "Marmalade" the pig costume and plush cuddly toy!

Virgin Trains regularly comes out on top for passenger satisfaction surveys, and yet the company’s appetite for improvement remains undimmed. That’s why I was asked to be involved in an employee focused campaign illustrating small scenarios on how its 3,000-strong workforce is supported, trained and rewarded as well as detailing how improvements for passengers have been developed across the majority of their stations.

The brief was to inspire pride and encourage a sense of belonging at an exciting time, with Virgin Trains rebidding for the franchise, introducing extra seat capacity, increased wifi capability, improved disability services, cycle hire and reduced ticket prices.

A dynamic Valentines event for the watch brand at their flagship London store. I was invited to bring my decorative, personalised design work to some unique Fossil packaging in a lively, fun way to engage and collaborate with their customers.

Working live in the centre of the store, I fulfilled the artistic requests of a huge number of customers - from grooms to be; giving their best man a personalised tin & watch, to Dads personalising tins for birthday gifts, to partners personalising their tins as extra special Valentines gifts.

If you’re organising an event - large or small - and looking for new ways to engage and collaborate with your customers or audience, please get in touch with me.

I had the pleasure to be asked to work on several product and packaging concepts for the Tesco finest* range.

Commissioned by P&W London, I created the hand lettering for three dipping oils and rapeseed oil. I was also asked to work on the packaging for the cake range. Concepts were also created for presentation for Chocolates, Water Bottles and Vinaigrettes too.

The brief required the development of hand rendered lettering, as though it had been created by someone developing and labelling their own home infusions.

I've been lucky enough to create a variety of illustrated book covers for companies including David & Charles, Harper Collins and Little Brown Books. I also had the wonderful opportunity to work with Templar Books and illustrate two pop up book titles I wrote entitled “Can you sing for Spring?” and “Are you ready for Christmas?”

More recently I’ve had the pleasure of working with acclaimed author and novelist Susan Hill. When launching children’s publishing imprint http://www.littlebarnbooks.co.uk Susan commissioned illustrations and cover designs for the two books in the Billy William Bigheart series.

This huge project with foreign language publisher Berlitz required over 50 illustrations to be created and formatted in under 4 weeks.

This intense schedule of art working saw a brief requiring the illustration of maps, countries, territories, historic buildings, scenic landscapes, musical instruments, objects, rock groups, zoos, menus, pets and wild animals!

Clients include Red Active, Sunday Publishing, Lost in London Magazine & The Economist.

I also currently illustrate a regular quarterly piece for Spinal Injuries Magazine.

Ahhhh, where it all really started back in 2012 when Anna Rigby of John Lewis kindly asked me to work on a range of six exclusive products in collaboration with manufacturers, Wild & Wolf.

The collection was designed exclusively for John Lewis and included a tote bag, wash bag, purse, passport holder, small notebook and a delightful little compact mirror.

Products were sold online and merchandised in John Lewis high street stores across the UK. Product featuring my designs was positioned next to ranges created by Rob Ryan & Cath Kidston making me a very happy lady indeed !

Over the years I have had the pleasure of licensing my imagery on a wide variety of products that have ranged from home decor and accessories, kitchen and tabletop products, dining room decor, fabric and apparel to giftware, cards, stationery and many other paper products.

If you are interested in licensing imagery from my portfolios or would like to commission a new design for use on a product please get in touch via the contact page and form.

I’ve had the pleasure of participating in two World Book Day events celebrated at Coombe Boys' School. During these events I shared stories around some of my favourite illustrated books and novels and gave them a glimpse into the creative process of working with an author and how an illustrated book is developed and published.

In the 2017 spring event, a variety of boys and their parents came along to an evening workshop and tried their hand at developing and illustrating characters from a piece of text from the Billy William Bigheart books and we looked at book jackets and the information that they contain to a prospective reader.

I was extremely impressed by the creative efforts of those who attended. The students from Coombe were a very talented and polite group of young men and it was an absolute pleasure working with them and seeing their fabulous ideas.

In the 2018 spring event, I introduced Year 7 and 8 students to the sketching and creating quick character ideas and how to create a final large scale spread with lots of characters.

Pure gym promotional notebooks.
8 unique portraits of the management team captured in line and drawn live inside hand embossed personalised notebooks.